Ready, Set, Goal!

Revisit & Refocus

This week is all about crushing your goals and we’ve got the inside scoop on how to succeed. Have you revisited your goals to determine whether you’re on track to meet them? Take a quick inventory of your performance so far. What optimizations have you met or still need to make? If you need to, set a new goal for the upcoming months. You got this!

DID YOU KNOW

Our Tools Help You Crush Your Goals

Once you’ve connected your e-commerce platform to Mailchimp, you can design automated customer journeys to start engaging with your customers based on how they interact with — or don’t — your online store.

If you want to re-engage customers to drive repeat purchase . . .

Marketing automation gets results. Automated emails can lead to an average of 6x more orders per email than bulk emails.

Try Automations

THIS WEEK'S TIP

Get Comfy With KPIs

Measuring success can be a tricky business when you’re just trying to keep yours running. Using KPIs, or Key Performance Indicators, can help you identify what data you’re looking for when measuring how your business is performing. Follow these steps to set accurate KPIs:

Determine what success means for your business
Set objectives based on your measure of success
Break down your goal to determine what data you want to track
Set a framework for collaboration and review of data with your team

Explore KPI Tips

SURVEY

What Did You Think?

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COMPANY SPOTLIGHT

Leading by Example

In this week’s company spotlight, Good Dye Young, a Nashville, TN-based fashion hair dye company, connected its WooCommerce store to Mailchimp to help reach their sales goals. In just two years — from February 2019 to February 2021 — the company saw its overall monthly e-commerce revenue jump 305% by using our tools and tapping into more personalized marketing based on previous purchase activity. Check out the case study to see how they did it!